Have the children search for items that begin with each letter. The first one back or the one with the most within a specific time wins. A great practice of beginning sounds.
For a real twist, give them swatches of color to name.
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Chartreuse - a bright green, yellow, Magnolia - white, Mocha - brown, Umber - dark brown, marzipan - medium brown / beige, celadon - pale green, orchid - bright pink